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Rapid extension of educational services (particularly business courses) is conditioned by transition from industrial economy where key factor was material and finance resources, to the informational where all is won by talents. It’s now where you have to invest in. Moreover concurrence is becoming more intensive – it all requires investments and differentiated approach. Companies bound talents with education.

  • Concept of business education is to rend materials in form of intensive trainings-seminars with elements of practical projects. Courses are given on intensive compressed basis. Some courses are held on the principle of case-through: virtual company is taken as an example, all theoretical cases are shown through it.
  • Choice of educational modules is made on base of “Golden Staff” recruitment agency first-hand market data. We offer only what is demanded by employers .
  • Format of education: either by specialties or by modules. The later is much shortened in time, i.e. you are not going for a certificate of “PR Manager” where the program includes modules but simply buy a module “Techniques of PR”.
  • Offered specialties are:
    • sales, chief of sales dept.
    • HR-manager, interview techniques, express-diagnostics
    • advertisement and PR
    • logistics, distribution
    • accountant, financial management
    • personal assistant
  • You can only buy a separate module. Modules are:
    • advertisement practice
    • techniques of commercial and political PR
    • marketing strategies of company development, merchandizing, branding
    • logistics
    • external economic activity
    • taxation
    • organizational structure and restructuring
    • human resources management, motivation
    • managerial account and finances
    • sales techniques
  • Hardware – some courses are held with use of multimedia projector. All students are provided with either printed or electronic carrier.

 

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